Mastering the Dallas Screenwriter’s Association – 2011 Short Film Showcase

What does it take to master 11 DVD’s, 4 WMVs, and 3 .mov’s onto one disc? Not a lot. But it does take a thorough of understanding what goes into mastering a DVD and what the shortest distance is between Source and Delivery.

The Dallas Screenwriters Association had gathered more than 12 movies for it’s 2011 Showcase. Add to this some PSA’s and some new media created specifically for this program, and you have the makings for a special challenge. But there’s a way around this potentially tricky multiformat maze that enabled the finished DVD to be delivered in just a couple days- and that includes delays for work on other projects, and the need to create a few new media bits. Continue reading “Mastering the Dallas Screenwriter’s Association – 2011 Short Film Showcase”

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What does it take to compute?

As tablets begin to overtake desktop and laptop computers as the “go to” piece of hardware for getting a job done, the need for a big OS and big apps falls into question. Case in point, you can shoot HD, edit and upload to your favorite web repository from an iPod Touch, Android phone, Windows Phone, etc. Apple’s latest OS- Lion, pulls liberally from the iOS devices, and Windows 8 is rumored to be a lot like their Windows Phone OS. It is with this background that I checked out how big the apps were in my Mac OS Applications folder, and I was pretty surprised by the results. Continue reading “What does it take to compute?”

Apple v. Adobe. – FCS v. CS5. – The choice is pretty clear.

Adobe CS5 boxAdobe has really been pushing the limits when it comes to what the software package can do. From CS3, which was nice, but had a few carryover PC apps from a recent purchase, to CS4 which broke new ground in terms of authoring DVD’s for Flash, video in a PDF, and more.

Now CS5 jumps a whole new direction with 64-bit ONLY computing. This cuts some old computers off, but with a decent system, you can access tons more RAM. Add to this the new Mercury Engine using GPU to handle video processing and you can handle multiple streams of heavily compressed video where one stream used to choke a computer. Specifically I mean H.264 and AVCHD, which seem to becoming defacto standards in tapeless acquisition these days.

In an article in EventDV Magazine, Jan Ozer does a pretty nice head-to head comparison and Continue reading “Apple v. Adobe. – FCS v. CS5. – The choice is pretty clear.”

Apple lays off 40 from FCP team, before NAB?

picture-7.pngApple laying off 40 people from the Final Cut Pro software team has been noted on Twitter, but not corroborated anywhere else as I can find.

But if the layoffs are actually true, it begs us to wonder what Apple’s long term dedication is to high-end computers, and professional apps— especially considering that the vast majority of profits come from: iPods, iPhones, iApps, iMacs, iBookstore, iTunes music & TV shows, laptops and soon- iPad.

Continue reading “Apple lays off 40 from FCP team, before NAB?”

SmartSound for FCP

picture-3.pngSmartSound has released their plug-in for Final Cut Pro that allows Smartsound to see open FCP projects, including all the different sequences, and import markers from that timeline into SmartSound to make the process of adding music to your project a breeze.

The demo from Larry Jordan is up on the SmartSound web site and we’ve got it for you here as well. Continue reading “SmartSound for FCP”

Secret MacBook Upgrade = FW400 & nVidia!

picture-25.pngApple sure pissed off a lot of Macintosh users when the addressed the key limitation of their MacBook computers- namely the shared graphics processor- when Apple introduced the unibody MacBook… and completely removed the FireWire port. This made the new MacBooks completely unable to import DV or HDV footage from almost every such camcorder and deck on the market because they all do so over one interface: FireWire.

Well, perhaps Apple has actually listened to their customers this time and provided this same powerful graphics capability in their polycarbonate $999 MacBook, which still has FireWire 400.

Continue reading “Secret MacBook Upgrade = FW400 & nVidia!”

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