Flash media for Production? Tough Call.

p2.gifsxs.gifI’ve long questioned Panasonic’s P2 push for two key reasons, cost (both in media and the need for a seperate person to offload the data) and archivability (you have to put the footage back on to something to archive it). In the end, it just seems like a lot of time, money and effort to not use a hard drive… which is exactly where the footage will go to be edited, distributed, broadcast and probably, archived.

Now Sony is getting into the game. No matter how much they stomp their feet and promote that they’re not the “outdated” PCMCIA format, I can’t help but see that they are, in essence, the same damm thing- flash media. No matter the form factor, flash media (especially branded products like P2 and SxS) are E-X-P-E-N-S-I-V-E. Expensive enough that you will not: use them for archiving (a shelf of full SxS sticks?) hand them off (news stringer?) have a bunch (buy a couple cases of P2 for a big shoot?) Etc.

The October 2007 issue of DV magazine has a couple articles that continue to make my point… Continue reading “Flash media for Production? Tough Call.”


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