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Sony refreshes HDV line- HVR-S270U and HVR-Z7U

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http://techthoughts.org/2007/11/14/sony-refreshes-hdv-line-hvr-s270-and-hvr-z7e/


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November 14, 2007 - Posted by ieba | Gear, Video | , , , , , , , , , , | 11 Comments

11 Comments »

  1. [...] Anthony over at the IEBA Blog has posted his usual insightful commentary on the new models. He makes some great points about how the usefulness of shoulder-mount camcorders is often [...]

    Pingback by Sony Announces HVR-Z7U and HVR-S270U Pro Cameras at FreshDV | November 16, 2007 | Reply

  2. [...] feels very nice on the shoulder. The Viewfinder doesn’t disappoint. However, I was wrong in speculating you can record to CF, Tape and out Firewire to the hard disk drive too. The CF module covers the [...]

    Pingback by Back from GV Expo. Reports to come… « I E B A Tech Thoughts | November 16, 2007 | Reply

  3. Is it really that hard to create a 2/3 chip camera with interchangeble lenses that can record to a widely used flash media for under 10k? I would love to see anycamera manufacturer step up and fill that void

    Comment by ajay | November 17, 2007 | Reply

  4. Yes it is that hard. One of the biggest costs (aside from R&D) is the imaging chips. Camcorders with three 2/3″ imagers (tube or CCD) have primarily been broadcast. That level of gear has typically been $20,000 and up. The market for that level of camera is decreasing as more and more production uses “off the shelf” prosumer and even consumer camcorders. With a dwindling market, there is no reason for any manufacturer to waste valuable R&D to make expensive camcorders with larger imaging chips.

    If chip size is that important to you, then look at some of the fastest DSLR cameras. Very large single chip (you didn’t say three chips, frame rates approaching 24p, recording to numerous flash media, and a wide selection of interchangeable lenses.

    Comment by ieba | November 17, 2007 | Reply

  5. [...] feels very nice on the shoulder. The Viewfinder doesn’t disappoint. However, I was wrong in speculating you can record to CF, Tape and out Firewire to the hard disk drive too. The CF module covers the [...]

    Pingback by Back from GV Expo. Reports to come… | EventDV Blog | November 17, 2007 | Reply

  6. I find it incredibly funny that a segment of my comment from FreshDV was placed here under a name that is very similar to mine.
    http://www.freshdv.com/2007/11/sony-announces-hvr-z7u-and-hvr-s270u-pro-cameras.html#comment-22723

    Is it really that hard? Sony offers 1/2 chip in the EX1. Interchangeble lenses & compact flash recording in these new cameras. Besides the S270, there are priced for under 10k. Is it that far off to expect that the EX1, for example, could have an interchangeble lens option for another 2k? Not to me.

    1/2 chip to 2/3 chip is a big step in terms of production cost (not sure about R&D, since they seem to have every technology already in place to deal with it). But let us not get carried away, shall we?

    The prices are reflective of what Sony believe they can get for the products. People aren’t knocking down doors for these options. I sure wish they would.

    Comment by Ajit | November 17, 2007 | Reply

  7. As for knocking down the doors… I think Sony has really provided a slew of incredible features at a very nice price point with these latest HDV camcorders. There will always be people who demand more. And for those people there is RED, Genesis, and Silicon Imaging. Higher end options are available- at higher end prices.

    Comment by ieba | November 17, 2007 | Reply

  8. [...] Also- be sure to check out My Overview of all the latest Sony HDV products! [...]

    Pingback by The HVR-S270U HVR-Z7U AUDIO Menu « I E B A Tech Thoughts | November 26, 2007 | Reply

  9. [...] is the public presentation at the show, augmented with stills and video I shot of the HDV camcorders, and a few close up images from Sony Press Releases that I’ve linked to in my overview of the new camcorder announcements. [...]

    Pingback by IEBA Presents: Sony Seminar: HVR-S270, HVR-Z7U « I E B A Tech Thoughts | November 29, 2007 | Reply

  10. does anybody know if this new model’s (Z7)compression rate is 4:2:2 or 4:1:1 ?

    Comment by jose yactayo | December 4, 2007 | Reply

  11. These are HDV camcorders. They follow the HDV spec and use MPEG-2, giving us a 4:2:0 color space in HDV. This is not so bad because it matches the 4:2:0 DVD color space, as opposed to DV which is 4:1:1 and, mathematically, when you get to DVD from DV you have 4:1:0.
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    Comment by ieba | December 4, 2007 | Reply


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